Record year for B&B hotels that is speeding up its expansion

B&B hôtels (Brest, €424M turnover 2016, +15%) has opened 36 new hotels in 2016 to reach a total of 392. The breakdown is 253 in France, 90 in Germany, 24 in Italy, 19 in Spain, 5 in Poland, one in the Czech Republic and one in Morocco. G. Sampeur, Chairman of the hotel chain’s Managing Board, believes that these good results are reassuring to the financial partners and is firming up its €100M investment plan over three years in renovating 160 hotels. He hopes to see six hundred hotels by 2020 and is predicting effective growth of 30% in France, 20% in Germany and 30% in the rest of the world (Spain, Italy, Central Europe, Brazil and other countries).

Source : API Newsletter – 03/04/2017

Photo credit : B&B Hôtels